Digital Marketing Executive at Omegi Autos – Lagos Full-Time Role
Omegi Autos is recruiting a Digital Marketing Executive to handle its social-media presence, create vehicle-related content and turn online engagement into sales leads. The position is full-time in Lagos, listed as entry level with a preferred two years of relevant experience. The salary band is ₦250,000 – ₦400,000 (negotiable) plus commission. Working hours are described as full-time and flexible. No application deadline is stated in the listing.
This guide restates the verified facts in plain language and adds separate AlertNaija247 observations so applicants can judge fit and prepare accurately.
Role at a Glance
- Position: Digital Marketing Executive
- Employer: Omegi Autos
- Location: Lagos, Nigeria
- Employment type: Full Time – Flexible Hours
- Experience level: Entry level (2 years preferred)
- Minimum qualification: OND or equivalent
- Language: English
- Salary: ₦250,000 – ₦400,000 negotiable plus commission
- Deadline: not stated in the listing
- Application method: Online via Jobberman (login or sign-up required)
Core Duties Listed by the Employer
The employer expects the successful candidate to:
- Manage and expand the company’s accounts on Instagram, TikTok, Facebook and other relevant platforms.
- Create, schedule and publish content about vehicles, financing offers, promotions and the brand.
- Run organic and paid campaigns that produce qualified leads and enquiries for the sales team.
- Develop ideas for short-form content such as Reels, TikTok videos and Stories.
- Write captions, advertisements and promotional copy.
- Collaborate with photographers, videographers, graphic designers and the sales team on automotive content.
- Promote available vehicles and vehicle-financing packages.
- Respond to social-media enquiries and pass them correctly to the sales team.
- Track performance metrics including leads, engagement, reach and conversions.
- Monitor marketing trends and competitor activity to improve the company’s online presence.
- Keep a consistent professional brand image across all channels.
Stated Requirements
- Minimum OND or equivalent qualification.
- At least two years of relevant digital marketing, social media or content marketing experience preferred.
- Strong practical knowledge of Instagram, TikTok, Facebook and digital advertising.
- Clear communication, copywriting and content-planning ability.
- Focus on content that generates enquiries rather than only views or followers.
- Basic familiarity with Meta Ads and digital analytics is highly desirable.
- Automotive marketing or sales experience is an advantage but not required.
- Comfort with targets, deadlines and measurable KPIs.
- Proactive, creative, organised and commercially minded approach.
Documents required for the application are not stated in the listing. Work arrangement (on-site, hybrid or remote) is also not stated.
AlertNaija247 Guidance
The points below are independent observations based only on the listed responsibilities and requirements. They are not statements from Omegi Autos.
What the role is likely to look like day to day
Most of the working day will revolve around producing and scheduling automotive content, monitoring comments and messages, adjusting campaigns that are or are not delivering leads, and feeding useful enquiries to the sales team. Short-form video ideas, caption writing and basic performance tracking will occupy regular blocks of time. Coordination with external creatives or internal sales colleagues will interrupt pure content work. Because the employer emphasises qualified leads over vanity metrics, the person in the role will be judged on enquiry volume and quality more than on follower counts.
Skills that matter most and common mistakes for this specific role
The listing places clear weight on content that converts into vehicle enquiries and on comfort with targets and KPIs. Applicants who only list “managed social media” without numbers will be less competitive than those who can show past posts or campaigns that produced measurable enquiries or sales conversations.
CV tips tailored to this vacancy:
- Open the experience section with one or two quantified results linked to lead generation or enquiry conversion (for example, “Created TikTok series that generated 40+ sales-team enquiries in three months”).
- Name the exact platforms and content formats listed (Instagram Reels, TikTok, Stories, Meta Ads) and give brief evidence of use.
- Include a short “Content that converts” subsection or bullet if space allows, showing you understand the difference between engagement and sales pipeline contribution.
- Keep the CV to one or two pages; place the OND (or higher) and the two-year experience clearly near the top.
- If you have any automotive, financing or high-ticket product content, surface it early even if the brand was different.
Interview tip: Prepare one concrete example of a piece of content or a small campaign that produced enquiries rather than just likes. Be ready to walk through the idea, the platform, the caption or ad copy, and the result. Also prepare a short answer on how you would track and report weekly KPIs for this role.
Who this role suits and who may find it difficult
The position suits candidates who already treat social media as a sales-support channel and who are comfortable measuring their own work against enquiry and conversion numbers. People who enjoy rapid content iteration, short-form video thinking and daily platform monitoring will fit the rhythm. Those who prefer long-form strategy documents, pure brand storytelling without sales pressure, or fully remote creative work with no lead targets may find the commercial focus and KPI accountability uncomfortable. Applicants should ask themselves: “Can I point to recent content I created that produced real enquiries or sales conversations, and am I ready to be measured on that outcome every week?”
Practical Nigerian context
Applicants may want to confirm the exact reporting location and daily schedule during any interview, because the listing only states Lagos and flexible full-time hours. Lagos commuting times can be significant; candidates living far from the company’s operating area may wish to factor travel into their decision. Hiring through Jobberman typically involves profile completion, CV upload and possible shortlisting for interview; response times vary. No remote or hybrid arrangement is confirmed, so candidates should prepare for the possibility of regular on-site presence unless the employer later states otherwise.
Scam warning
Never pay any fee to apply or to “secure” this or any other job. Use only the official Jobberman application link provided. If anyone contacts you asking for money, report the message and do not proceed.
How to Apply
Applications are submitted online through Jobberman. You will need to log in or create an account and then apply to the specific vacancy. The official link is:
Deadline: not stated in the listing
A clean, results-focused CV improves your chances. If you need a structured template, the free CV Builder on this site can help you produce one. For a formal application letter if required later in the process, the Application Letter Generator is also available.
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